Savvy Tips Guru

Can daycare owners earn a lot of money?


Daycare businesses in the US grew to 556,422 in 2023, and they are expected to grow by 3.8% in 2027, making them appealing investment opportunities for entrepreneurs. The profitability of a daycare largely depends on the number of children enrolled; for instance, daycare owners with 36 children can make a yearly income of between $60,000 and $100,000.

Owners of larger daycare centers generally earn more than those running smaller operations. Before diving into this business, potential investors should consider the ongoing demand for daycare services and whether daycares are profitable based on the size of the center they plan to manage.

How profitable a daycare is depends on its location, size, and the demand for childcare services in the area. Starting and maintaining such a business can be complex and challenging, but with the right conditions, daycare centers have the potential to earn more than the average profit margins for their owners.

What do daycare centers sell?

Daycare centers focus on caring for and supervising young children, from infants to preschoolers. They don’t sell products but provide a safe, nurturing place for kids to learn, play, and socialize. Trained caregivers engage children in activities like playtime, educational games, storytelling, and arts and crafts, which are all part of a structured daily routine.

These centers offer parents peace of mind by providing a secure environment for their children while they work or take care of other duties. The fees parents pay are used to maintain the facility, pay staff, buy educational materials, and provide meals or snacks for the children.

What are the prices at daycare centers?

How much you can make running a daycare depends on the services available. Most offer various services with prices depending on the child’s age, the location of the center, how long the child stays each day, and any extra services offered. Generally, full-time care for infants costs between $800 and $1,500 per month. Care for toddlers and preschoolers usually ranges from $600 to $1,200 per month.

For those needing part-time or half-day care, prices typically range from $400 to $800 per month. Some centers also have flexible schedules or drop-in options that cost about $30 to $60 per day. Additionally, activities like music, art, and physical education might cost extra, about $50 to $100 per month.

How much do customers spend on daycares?

You can expect parents to spend between $800 and $1,200 per month on daycare for each child, with costs varying depending on whether it’s full-time or part-time, and whether there are extra educational programs or activities. Typically, a child stays in daycare for about 18 to 48 months, influenced by factors like the child’s starting age, educational preferences, and changes in the family’s situation or location.

Over this period, parents could contribute between $14,400 and $57,600 to the daycare center, averaging about $36,000 per child. This amount reflects the importance of choosing a daycare that maintains high service standards and strong customer relationships.

Types of Customers to Target

When planning your daycare center, remember that the most profitable customers are usually working parents who need full-time childcare. These parents typically have stable jobs and higher disposable incomes, providing a steady income stream for your center. To attract and retain them, consider choosing a convenient location, offering flexible hours, and setting competitive prices to accommodate their busy schedules.

Utilize effective marketing strategies like online ads and partnerships with local businesses to reach them. To keep them coming back, ensure your center maintains high-quality care, offers engaging activities, and stays clean and safe. Regularly communicating with parents about their child’s progress and addressing their concerns can help build trust and loyalty, which are crucial for your long-term success.

What determines the profit of the daycare?

How profitable a daycare is depends on its location, size, and the demand for childcare services in the area. Starting and maintaining such a business can be complex and challenging, but with the right conditions, daycare centers have the potential to earn more than the average profit margins for their owners.

Not all daycare centers make the same amount of money because many different factors influence their profitability. These factors allow owners to personalize many aspects of their business, from the design of the facility to the type of snacks served. Some of these factors significantly impact how much money the owner can make.

How do I create a monthly income template?

To make a monthly income template for your daycare, start by writing down how much you expect to earn each month, based on how many kids are enrolled and what you charge per child. Break it down by age groups, listing how many kids are in each group. Then, multiply the number of kids in each group by the average cost per child to see how much money you’ll make from each age group.

Add up the totals for all the age groups to get your entire expected monthly income. This template will help you keep an eye on and manage your daycare’s monthly earnings.

When does a daycare center become profitable?

Your daycare center starts making a profit when the money you collect from the children’s attendance fees exceeds your expenses, which include rent, toys and educational materials, staff salaries, food, and other operating costs. This moment is known as the breakeven point.

For example, if your monthly fixed costs are around $10,000, you reach breakeven when you collect at least that amount from fees, which could be between 25 and 50 children paying $200 to $400 each per month. Keep in mind, factors like location, size, and service offerings can affect this number significantly, with larger centers needing more revenue to cover their higher expenses.

Increase Your Salary as a Daycare Owner with Proper Planning

Ready to start your daycare business journey? Explore the ins and outs of daycare profitability, pricing strategies, and customer targeting. Learn how to create a monthly income template and understand when your daycare becomes profitable. With these insights, you can confidently plan and launch your daycare center, providing a nurturing environment for children while building a successful business.


  • RJ Sinclair

    RJ is our resident money guru, with a knack for keeping finances neat and organized. With previous experience as a budget manager in supply chain companies, he brings a wealth of knowledge and expertise to the table. Count on RJ as a trustworthy source for valuable money tips and advice to help you make the most of your financial journey.